Brevo is best for e-commerce businesses looking for an e-commerce platform.
Pros
- :Dedicated IP options available
- Text messaging capabilities
Cons
- :Additional delays in sending and receiving messages.
- Not easy to use for beginners
Why Choose Brevo
The ability to combine e-commerce email marketing solutions with automation and general email marketing is a real advantage of Brevo. For online businesses selling a variety of products, Brevo can help manage and create optimized email marketing campaigns. SMS reminders and transactional collaboration are a powerful advantage for any digital business.
Brevo is affordable for the number of features it offers. Their free plan has a limit of 300 emails per day, but paid plans start at just $25 per month for 40,000 emails.
Standard Features:
- Business Emails:
- SMS Messages:
- Mobile Responsive Templates:
- API Integrations:
- Accessories:
- Automation:
- List Segmentation:
Templates
Brevo offers 60 templates, but they aren’t broken down by industry or usage like many other services, and it’s a bit difficult to navigate between different pages.
All templates are mobile-friendly. It’s clear that Brevo has put more effort into email design.
The drag-and-drop editor isn’t as intuitive as other services. It feels a bit clunky and isn’t as user-friendly for email newbies compared to other services like Constant Contact.
Pricing
:
Brevo offers a free plan with 9,000 emails per month (300 per day) with unlimited contacts. Users can get started with the free plan, but they’ll need to purchase the paid version to use it. This basic plan is just $25 per month for 20,000 emails. The only downside is that the Brevo branding will still be on all emails, and it won’t disappear from the $39/month plan.
At its most expensive ($66 per month for 120,000 emails, unlimited contacts, SMS capabilities, e-commerce integration, and advanced reporting), Brevo is a solid value. With 120,000 emails per month to contact the company, Brevo is a solid value.
Ease of Use
Brevo’s interface isn’t as easy to use as services like Constant Contact or Mailchimp. It presents its features and options in a more esoteric way, which is good for tech-savvy people. Some, absolute beginners, may need some time to get used to the platform. The design and overall UI are simple, but once you delve into the individual tools, it can get a little overwhelming.
Brevo takes a bit longer to set up than other services. It’s more stringent about identity verification (phone number verification, more form fields), and it takes some time to enable SMS and integrate e-commerce solutions.
If Brevo is trying to be the best email marketing platform for e-commerce businesses, then it has achieved that mission.
Features
The wide range of SMS messaging, commercial emails, email and e-commerce plugins and integrations are unique to Brevo. For starters, it’s a very useful tool.
Another thing is that while Brevo excels at e-commerce marketing, it falls short in email. They have an automation system that is in beta, so they are working on it, but for those looking for more of a CRM/marketing tool, you should consider Constant Contact or ActiveCampaign. for email and SMS messaging systems and use them as some of your foundation.
Customer Support
Brevo does not offer 24/7 support or live chat. The best way to get in touch is by phone or via the contact form. section
Users are encouraged to utilize the support team’s expertise to learn and configure the platform. For those who prefer not to call, email support typically responds within a few hours.
Conclusion
Brevo offers the best email marketing platform for small to medium-sized e-commerce businesses. With a variety of plugins and integrations that allow Brevo to seamlessly integrate with a user’s existing e-commerce platform, it is an ideal choice for online stores that offer a variety of products.
Business Email: With emails, SMS messages, automation features, and effective list segmentation, Brevo manages all aspects of email marketing for e-commerce.
About Brevo
Founded in 2012 by Armand Thiberge, with offices in Paris, Berlin, Seattle, Toronto and New Delhi, Brevo is a unified marketing platform that serves over 175,000 customers in 160 countries and sends over 70 million emails/SMS messages daily. Brevo offers transactional emails for e-commerce and integrations, unlike many other email marketing platforms. In 2016, Forbes named Brevo one of the Must-Have Startups of the Year, and today Brevo continues its international expansion efforts, publishing articles in English, French, Spanish, Portuguese, German and Italian.
